Lucia Cuba’s work critically approaches fashion design and the construction and exploration of garments as performative and political devices, broadening the understanding of the role of fashion design objects, from purely functional, commercial or aesthetic considerations to social, ethical and political perspectives. As a fashion designer and scholar, she is interested in issues of gender, biopolitics, and global fashion practices. She has developed projects concerned with health, activism, education, and the study of non-Western fashion systems. Her work is driven by the desire to harness the agency of clothes and question the established language of design, as experienced today, and by the attempt to broaden the potential grammars of critical action through clothes, both as wearable devices and as affective and embodied cultural media.
Cuba received an MFA in “Fashion Design and Society” from Parsons School of Design and a BSc in Social Psychology from Cayetano Heredia University (Peru), where she also undertook MA studies in Educational Psychology and PhD studies in Public Health.
She currently works as Assistant Professor of Fashion at Parsons School of Design, The New School University, and as an independent designer.